This Week in Digital Marketing-4/27/26
Keeping up with the Joneses (or maybe the Kardashians) may not be about what to wear or what to buy, especially if you’re looking to make the most of your digital marketing campaigns. Marketing is a field that changes constantly. Here’s what you need to know about what’s happening in digital marketing this week. Google […]
What’s New In Google Analytics 4.0?
In case you haven’t noticed, when you set up Google Analytics lots of things have changed. Google Analytics 4.0 (GA4) includes several improvements that will benefit marketers and webmasters. Here are some highlights: GA4 Tracks Website Goals by Event In the past, Universal Analytics tracked user interaction by session. This meant that no matter how […]